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Client:

  • What is done:

  • Marketing kit

TASK

Create a marketing-kit that will become a bright and capacious presentation of the new project of «MegaFon» – innovative loyalty programs for corporate clients. Tell about new tariffs and services included in these programs.

INITIAL ANALYSIS

Such brands as «MegaFon» do not need additional representation. After all, today it is one of the leading mobile operators in Russia and some CIS countries. However, any new product, even for such a recognized brand, needs a worthy presentation. We were going to tell clients of «MegaFon» about new innovative loyalty programs.

Case «Megafon» from RUBARB - Image - 2
Case «Megafon» from RUBARB - Image - 3

IDEA

The main emphasis should be done on a particular image of «MegaFon», its achievements and the confidence of customers. To implement this idea, it was important to carefully examine both the history and activities of the company, as well as the entire niche in which the company operates. This has helped to formulate as precisely as possible the advantages and benefits of using the services of «MegaFon».

IMPLEMENTATION

The text of the marketing-kit features platform opportunities, characteristics that make it better than other similar equipment, principle of its work and the stages of cooperation. Consumer confidence is caused by feedback from previous customers – recognized business representatives. The stylish design emphasized the disclosed theme.

Case «Megafon» from RUBARB - Image - 4
Case «Megafon» from RUBARB - Image - 5
Case «Megafon» from RUBARB - Image - 6
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