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FLOWER MOOD FOR HOLIDAY

http://cvetochnik-decor.kz/

“Dutch florist” — Kazakhstan’s largest floristic company that has
more than 80 showrooms across the country, their own greenhouses
and technologies for growing flowers. Its flower compositions adorn
the merriest holidays, its luxurious bouquets are presented on the
most romantic dates. After all each composition by the “Dutch florist” –
is an embodiment of beauty and style from the best florists.

Year: 2015
Client: Floristic workshop “Dutch florist”
Terms of development: 1 month

TASK

Develop a landing page, promoting one of the priority areas of the company work – flower decoration of weddings, simultaneously describing other “Dutch florist” services.

IDEA

Landing should be stylish and bright, without unnecessary pathos carry away to a solemn and romantic wedding atmosphere. Using a plurality of real photos, highlight the beauty of weddings decorated with fresh flowers. Real feedback from the couples who have used company’s services – additional arguments in the formation of trust.

IMPLEMENTATION

Marketer conducted SWOT-analysis, was developed the page concept. Based on it copywriter crated texts. Was developed an exclusive design that advantageously distinguishes the page from other sites of wedding and floral theme. Was conducted adaptive layout with parallax effects. Configuring and maintenance of an advertising campaign Google.Adwords and Yandex.Metrics within 1 month.

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